This wall calendar was created as a new interpretation of the classic calendar form using information design principles. Instead of a traditional grid form, days are arranged in continuation forming a closed circle.
Each day has a writing field enabling the user to fill in important events. The circular form helps visualizing the time's flow and emphasizes the year as a closed unit.
Amesco calendar was rolled and handed out in a tube wrapped in silver/mirror paper mimicking steel, the companies main product. The client reported that the calendars were a big hit, and ordered the same format for the next year.